By Janet Switzer
*A Book Review*
by Michael C. Gray
© 2012 by Michael C. Gray
Janet Switzer works with Jack Canfield and Mark Victor Hanson promoting their mega-seminars and in-house catalogs.
She has also worked with internet marketing guru Yanik Silver and other business owners in developing strategies for marketing their products and services.
In this book, Instant Income, Janet gives a huge recipe book of marketing strategies that can be applied by any business owner, intrapreneurs (employees promoting their employers), and occasional entrepreneurs.
The range of ideas is from low-tech sales and telemarketing scripts and direct mail advertisement copywriting to joint ventures and affiliate marketing (including recruiting affiliates and being an affiliate) to internet marketing strategies.
Included in the material is a detailed description Jeff Walker's product launch formula. A solo entrepreneur used this strategy to sell over $1,000,000 of product in a single day.
The text includes a self-audit to identify hidden income opportunities in your small business. The self audit form can also be found online at her instantincome.com web site.
Janet has also made a wealth of resources available as a supplement to the book at her website.
Although this review is brief, you will easily find practical marketing strategies to implement over at least a year, and you will profit from doing so.
Buy it on Amazon: Instant Income: Strategies That Bring in the Cash.
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