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Now you can learn how to be more persuasive in your marketing communications and in human relations by studying the characteristics of your favorite super-villains!

In this short, easy-to-read book, marketing coach and copywriter Ben Settle makes learning marketing skills fun.

For example, Doctor Doom, arch-enemy of the Fantastic Four, exudes superiority. "Doom has no peers!"

Count Dooku in Star Wars: Revenge of the Sith, uses his enemy's pain to achieve his goals. "I sense great fear in you, Skywalker. You have hate. You have anger. But you don't use them."

Sauron in The Lord of the Rings is obsessed with possessing The Ring Of Power to seize control of Middle Earth.

Thanos in Avengers: Infinity War was thinking big when he decided to eradicate poverty, disease and hunger by wiping out half the universe's population.

The King of Hell demon Crowley from the Supernatural television show exemplifies integrity. "When you make a deal, you keep it."

Members of the Jedi Council disrespected Anakin Skywalker and refused to recognize his membership until he put on the mask of authority of Darth Vader. This can also be accomplished by creating an exaggerated personality. The persona that you "invent" must be unique. There can only be one Darth Vader, one Joker, one Scarecrow.

Have a little fun investigating the dark side of persuasion and then adapt it to accomplish your ethical goals. (The Force can be used for good or evil!)

Get, study and apply the lessons of Persuasion Secrets of the World's Most Charismatic & Influential Villains.

Buy it on Amazon: Persuasion Secrets of the World's Most Charismatic & Influential Villains (Success Villains Book 1).

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