When you see a claim that what’s “tried and true” doesn’t work anymore, it ain’t necessarily so.
For fanatical customers, stand for something
Basically it means building a community devoted to one or more emotionally-charged common causes.
Keep your nose clean while marketing your product or service
This article is about how to keep out of trouble while selling more.
Our most precious, yet undervalued, asset
One truly limited asset that can't be replaced is time. If it's lost or wasted, it's simply gone.
Make your customers celebrities to grow your business – and maybe theirs, too!
Why not initiate “customer of the month” as part of your company’s marketing plan immediately?
Thank you!
Think about how you would feel if you received a handwritten thank you note. Wouldn't you want to do even more to please that person?
Getting an email opened
What does a reader look at when deciding whether to open an email?
How to promote referrals for your business
Since a referred prospect comes on the recommendation of someone they know, they are much more likely to trust and accept you as someone who is not an "unwelcome pest" salesperson trying to take advantage of them.
Essential Business Skills
Starting and running a business is hard work and requires certain business skills to establish the business and assure it will survive and grow.
Are your customers or your employees more valuable for your business?
It's great to appreciate and support your employees. It's also important to remember that customers pay the business's bills in exchange making their lives better. I believe the business exists to provide valuable products and/or services to its customers (usually solving a problem), and, in the process, to provide quality of life for its owners/investors and employees.